Indra Nooyi

Chairman and Chief Executive Officer, PepsiCo
“We embraced design as a core building block of innovation. By creating a world-class design studio and staffing it with the best and brightest from around the globe, we have begun to embed design early in the innovation process in order to influence product and packaging development in its formative stages.”

Brad Jakeman

President, Global Beverages Group
“My ambition is to drive design thinking into all of our business processes at PepsiCo. I believe that we have an incredible opportunity to differentiate our already awesome and famous brands through Design. To do this we are not building Design Departments, we are strategically architecting and nurturing a Design Culture.”

Mauro Porcini

Senior Vice President, Chief Design Officer
“At PepsiCo we believe Design is a universal language that defies all boundaries. In this fast-changing hyper-connected world, Design today is a discipline playing an essential role to connect all of the different brands touchpoints into one meaningful story and multiple relevant experiences for our users and consumers. Design as such is a key contributor to imagining, shaping and crafting our product portfolio of the future, becoming a key driver of innovation - and therefore growth.”